A Practical Look at Building Campaigns Leadership Can Actually Follow
The Campaign to Proof Playbook for Lean Marketing Teams  
FREE WEBINAR




Join us Thursday, October 22, 2026
1PM ET | 10AM PT
Most marketing teams build strong campaigns, but few can prove what those campaigns actually produced. This session covers both halves: building a trackable campaign and turning results into a story leadership follows. Whatever season drives your urgency, holiday planning, back-to-school, it's not too late to start.
✓ Smart Lead Capture Architecture
- Convert more visitors with perfectly-timed triggers
- Create irresistible lead magnets that qualify prospects
- Implement exit intent strategies that actually work
Turn Passive Campaign Work Into Evidence Leadership Trusts
✓ Authority-Building Guest Content
- Land high-impact guest publishing opportunities
- Create content that drives qualified traffic
- Convert borrowed audiences into your own leads
✓ Revenue-Focused Chat Strategy
- Design conversation flows that qualify leads
- Balance automation with human touch
- Turn support conversations into sales opportunities
What you'll learn...
✓ Results-Driven Retargeting
- Build smart audience segments based on behavior
- Create compelling ad sequences that bring visitors back
- Optimize campaigns for B2B sales cycles
📌 Who should attend?
• Marketing Coordinators, Marketing Managers, and Marketing Directors
• Lean teams without a dedicated ops resource
• Leaders who need to explain campaign results
📌 Why this webinar?
• Two Practitioners, One Full Loop
Campaign build plus tracking and reporting
Can't make it live? Register anyway and we'll send you the recording.
• Built for Lean Teams
No ops person or IT support required
• Take it Back Monday
Specific action items, not just a framework
Founder and CEO of brndMethod, she brings over 20 years of experience in marketing and communications. Her team has worked with 170+ clients across strategy and consulting, website design, content creation, and podcast production.
MEET YOUR HOSTS
A Prosci-certified change management practitioner and RevOps refiner, she founded Framework Marketing Consulting. She and her team design operating models and system architectures that harmonize revenue, teams, customer experiences, people, and tools.
Kelli Kelley
brndMethod Creative Agency
Latasia Cox
Framework Marketing Consulting
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